Curious. Creative. Design.
Curious. Creative. Design.
Services: Brand Guidelines, Brand Identity Design, Creative Strategy, Environmental Graphics, Iconography, Illustration, Merch Design, Naming, Print Design, Typography
We like local blooms and we cannot lie. Tiny Acre Farms, an urban farm in Des Moines, Iowa, set out to grow local blooms making use of space otherwise filled with grass or cement. Fresh flowers, a fun, welcoming brand and a badass woman farmer made for a great brand identity! For this project, I created a whole series of graphics, brand marks, merchandise, environmental graphics and more to help tell the Tiny story.
The goal: to reflect Tiny’s focus on urban farming, local blooms and modern esthetic, while also highlighting their bright, welcoming brand personality. This meant creating a clean yet modern aesthetic and pairing it with fun, soft tones. As well as outfitting a variety of marks to create a very flexible brand identity.